Identifiers | First and last name, username (which may include first and last name), email address, postal address, unique personal identifier, e.g., customer/account name or number, phone number, mobile device identifier |
Demographic | Date, national origin, country of residence |
Characteristics of protected classifications under California or federal law | Age, gender |
Commercial Information | Personal property records, products/services purchased, purchasing/consuming history or tendencies |
Internet or other electronic network activity | Browsing, session, interaction, and search history related to our Website, Internet Protocol (or IP) address, protocol, and sequence information, cookies, beacons, pixel tags, browser language and type, time and date of access to the Services, number of clicks per visit, operating system and platform, device type and device identifiers, MAC address, device ID/UDID, or similar device-specific code |
Professional or employment information | Employer, information from professional references, email address that identifies you (e.g., jane.r.smith@website.com versus jrs@website.com) |
Inferences drawn from any of the above to create a profile of a consumer | Personal preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes |